The area to look for bike equipment is Urban Rider if you reside in London. It is where you will find all the big name brands, and they assemble motorcycles that are damn trendy also–like the BMW R80 underneath.
Urban Rider is a destination for a lot of motorcyclists in the capital, so we thought we had hit up the owners to learn more on the subject of the shop.
They are Andrew Suenson-Taylor and William Starritt, who became business associates and started out as buddies. It is clearly a venture in less than ten years, Urban Rider turned into a significant power in internet retail.
Just did the shop become successful in a city barely famous for being biker-friendly–and in the center of a downturn? Will gave us the responses.
When did you begin Urban Rider? We got the keys to the shop in October 2007. It was cold and we did not have heat or mains electricity. Over a few months, Andrew and I finished the store fit on our own.
Chipboard alloy fittings and brick walls are quite ‘on trend’ but we did not have the cash for anything at that stage.
Your place: what it is like why did you pick it are at 51 New Kings Road, that has been a bike shop for more than 20 years. We took on the lease when the last owner went out of business.
It is on the boundary of Chelsea and Fulham: the King’s Road is known by many folks as a mecca for design in the 1960s, and it is still a focal point for everything that is new–from trend to antiques.
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